The IVR Market is Growing and Changing

By: Nicole Reid, Pronexus Marketing Communications Specialist

The Global Industry Analysts (GIA) recently released a report that said the global market for interactive voice response (IVR) systems is projected to reach $2.78 billion by 2017. This is great news for those of us whose entire business is focused on IVR.

As the IVR marketplace grows, we have also seen the landscape change. There is a shift from development of solutions “In House”, to outsourcing application development to IT Consultants and software developers who create and resell IVR applications to multiple end-users.  This presents a significant revenue generating opportunity for software development companies who are building IVR applications to repurpose turnkey solutions.   Many companies who have not previously considered this opportunity are beginning to realize it is a reality!

With the recent launch of VBVoice 7.1, we project more companies will benefit even further by using VBVoice to grow their customer communication business. This latest release of our already powerful SDK is our most enhanced version of VBVoice to date. Features of particular importance to value added resellers such as Virtual Machine hosting, and our 64-bit compatibility are at the leading edge of IVR technology. Using VBVoice 7.1 on a 64-bit machine enables the production of larger processing projects with improved performance.  The flexibility of hosting an effective IVR on Virtual Machine allows customers to take advantage of hosting services, the power of their IT infrastructure using a smaller footprint, added redundancy, and the best possible cost savings.  Be sure to check out all of the latest features available in VBVoice 7.1 .

You can download VBVoice 7.1 here. Please let us know what you think. We invite your feedback and insight.   We pride ourselves as a nimble company, effectively rolling suggestions and feature requirements into future releases.